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Marcela Torres

Marketing Manager,

PCMA

Leader with 12 years of experience in business development, marketing and relationship management in the business events industry. Known for her passion and experience in leading complex projects of international scale and closing deals in the TOP 500 more prominent companies / associations, among which the International Convention of Lions Clubs stands out, recognized for being the largest congress globally, and its social and economic impact, attracting 35,000 attendees.

 

Recognized by the Professional Convention Management Association (PCMA) with the “20 in their 20's” award, a global distinction that is given to future leaders of the business evens Industry. In addition, she has contributed to positioning destination brands in Mexico, the management and engagement of high performers in Latin America, and promoting the education and professionalization of the business events industry through her collaboration with various organizations.

 

She is passionate about music and singing, and is faithfully committed to strengthening inclusive cultures, to create innovation, attract, develop and grow talent.

 

Her main motivation has been being part of the industry that aims to bring people together – convening with purpose to deliver the human connections that help enrich community quality of life, advancing industries and social change.   

 

She passionately believes in our ability to change the world… and the world is a better place when we are together.